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What does BMW's 'iX' designation mean?

I'm interested in purchasing a new BMW iX but I'm wondering what the 'iX' designation stands for. Can you explain its meaning and significance in relation to other BMW models?

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Hi Kaitlyn! Great question. The 'iX' designation in BMW's lineup stands for 'electric' and specifically refers to models that utilize electric or hybrid technology. This designation is unique to BMW's electric vehicles and signifies their commitment to sustainable mobility.

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