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What Does the 'M' in BMW M6 Stand For?

I've been seeing the letter 'M' in front of the BMW M6 and I'm wondering what it stands for? Is it just a marketing ploy or does it have a deeper meaning?

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The 'M' in BMW M6 stands for 'Motorsport'. It signifies that this car has been specially designed and tuned for high-performance driving.

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